At LAS By Ananya, we understand the modern woman. She’s ambitious, independent, constantly juggling work, life, and everything in between. She deserves to feel confident and radiant—every single day. But when it comes to jewelry, we found a gap: why should long-lasting elegance come with a price tag that demands two to three months’ salary? Why should diamonds only be reserved for special occasions?
That’s why we created LAS—Luxury. Affordable. Sparkling.
Our mission is simple: to offer premium-quality, everyday jewelry for working women who want to look polished and powerful—without compromising on affordability or style.
Jewelry That Lasts — Without Breaking the Bank
Genuine diamond jewelry is beautiful, but let’s be honest—it’s not always practical. It’s expensive, high-maintenance, and often saved for rare occasions. We wanted to change that. At LAS, we combine elegance with everyday wearability, using only the finest materials that give you the luxe look—at a fraction of the cost.
Crafted with Precision and Purpose
Every piece of LAS jewelry is:
- Made with 92.5% Pure Silver – a precious metal known for its timeless appeal and hypoallergenic properties, perfect for daily wear.
- Rhodium E-Coated – Rhodium adds a protective layer that resists tarnishing and enhances shine. It’s what gives our jewelry that high-end, mirror-finish look—while also making it durable enough to handle your 9-to-9 hustle.
- Featuring American Diamonds – Sparkling, sophisticated, and nearly indistinguishable from real diamonds to the naked eye. These stones give you that diamond-like brilliance, without the overwhelming price tag.
Why Silver with Rhodium and American Diamonds?
Silver is one of the most skin-friendly and sustainable metals, but on its own, it can tarnish over time. That’s why we coat it with rhodium, a rare, corrosion-resistant metal that keeps your jewelry looking as radiant as the day you bought it. Paired with American Diamonds, our pieces capture the brilliance of real diamonds—making them perfect for everyday elegance, office meetings, post-work dinners, and everything in between.
Empowering Women, One Sparkle at a Time
LAS is more than just a jewelry brand. It’s a tribute to hardworking women who deserve to shine—without worrying about high costs or fragile luxury. Whether you’re presenting in a boardroom or sipping coffee with friends, LAS is designed to be your everyday essential—adding a touch of sparkle to your strength.
Because you shouldn’t have to choose between affordable and lasting. With LAS By Ananya, you get both.
Join the LAS movement—where style meets substance, and luxury meets life.
